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In a dynamic business world, the introduction of a cloud-centric corporate culture is a key success factor for companies of all sizes that pursue digital concepts. This is because modern technology not only offers flexible and scalable IT resources, but can also lead to an enormous advantage at the organizational level. In this article, we analyze how the introduction of a technologically dynamic corporate culture can be used as a catalyst for a high level of innovation and collaboration in your own company.

With an increasing degree of digitalization, new technologies are playing an ever more important role in our everyday lives. Our own homes are becoming intelligent, card payments are possible even for the smallest amounts in stores around the corner and public services are also being modernized step by step. While this creates various benefits for consumers, this change also presents technology companies, aka. the drivers of innovation, with the challenge of processing ever larger volumes of data efficiently and quickly. Traditional public cloud solutions are often already reaching their limits and cannot properly fulfill certain functionality that requires real-time data processing. This is where edge computing comes into play.

While a cloud offers numerous technical advantages thanks to its flexibility and scalability, it also presents its users with a major challenge: cost control! A study conducted by Flexera in 2023 shows that this issue plays a central role for 82% of respondents. This is primarily due to the high volatility of these solutions. In order to maximize cost efficiency, it is therefore all the more important to introduce good processes and suitable tooling for your own use case. That allows you to maintain a consistent overview of the cost development of your technical solutions. In this article, we take a detailed look at possible solutions, analyze appropriate tools and provide suggestions for the successful implementation of a cost control process for cloud environments.

For many companies, the integration of cloud technology is an integral part of their digital transformation. It enables an enormous increase in technical as well as business efficiency and is therefore a dynamic approach to the demands placed on a company's own infrastructure. Cloud offerings help companies to remain competitive and retain the upper hand even in a technically volatile world. However, careful planning and a clear strategy are required to minimize the risks and realize the desired benefits. In this article, we take a detailed look at the step-by-step creation of a migration strategy for companies that want to successfully manage the transition to the cloud.

The retail sector is in a constant state of change. The reason for this is the rapid change in consumer habits, as well as the rapidly advancing digitalization, which is driven by the enormous growth of the industry. According to a study by the German Federal Statistical Office, global online retail alone will reach a total turnover of USD 5.8 trillion by 2023. This volume is expected to grow to over 8 trillion by 2027. When looking at these figures, it becomes essential that retailers focus on innovative online strategies in order to remain competitive. But how can cloud technology help to achieve these goals easily and reliably?

Hybrid cloud technology is becoming increasingly popular. With an expected annual growth rate of 20.6%, the market for such solutions is growing rapidly, as it does not make sense to outsource the entire infrastructure to a public cloud for every use case. In some situations, such an approach is even legally impermissible. Experts from the Federal Statistical Office therefore forecast in a study that the market in question will grow to a volume of 262.4 billion by 2027. But how exactly does a hybrid cloud setup help you to operate in a technically flexible, controlled and legally compliant manner? In this article, we shed light on the relevance of the hybrid cloud with regard to the success of cloud computing.

For many companies, a future-proof strategy for the digital transformation of their own business model will be the key to securing their own digital future in 2024. Cloud computing is coming up more and more frequently in this context. In a study by the Federal Statistical Office, 84% of respondents said they would be using cloud computing technology as early as 2022. A further 13% planned to use it. As the market has shown increasing interest in potential solutions over time, its volume has grown to 400 billion US dollars. But what exactly is behind "cloud hosting"? How does it actually work and what are the advantages and disadvantages? In this article, we take a look at the topic of "cloud hosting" together.